Saturday, June 4, 2016

Tweaking the Innovation

Any individual, home, or business could benefit from using a resourceful and efficient system to conserve water, minimize utility expenses, and efficiently utilize runoff water.  I believe that a potential solution to this issue is to develop a resourceful and cost-effective external reservoir of free water.

Product/ Service Mix: 6 Revenue Drivers

Tanks:
Standard size tank for homes
Large size for businesses and farms
Industrial size for large scale applications

Installation:
On site assistance
Telephone support

Service:
On-site service call
Telephone support
Ship, repair and return 
Replacement parts

Filtration:
Filters
Purifiers

Attachments:
Motorized pump
Customized valves and fittings

Tank Additives:
Lawn fertilizer
Organic, natural peppermint oil based insecticide
Biodegradable soap 
Tank cleanser

Mapping

Benefits:
Minimize water utilities
Regions that have water restrictions
Regions experiencing drought
Environmentally conscious individuals

Tangibles:
Tank
Support platform
Mounting brackets
Hardware
Pressure valve

Augmented:
Offer variety of tank sizes
Offer variety of colors
Customizable valves and fittings
Installation
Repair and maintenance
Warranty

Communication:
Market to home improvement stores and consumers directly
Promote to Homeowners Associations that manage resources for the community
Offer educational seminars at home improvement stores
Provide financial incentives-government rebates

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